McDonald’s has always boasted about the billions of customers it has served. But now it has a big problem: the 500 million potential visitors it estimates it’s lost in the past five years. It hopes mobile ordering and curbside delivery will lure them back.
GitHub has revamped its pricing plans to reflect rising interest from big businesses in storing their core code on the cloud, a shift that CEO Chris Wanstrath says was impossible five years ago.
Painful but valuable lessons in cloud computing. Amid the hype around cloud computing, it can be easy to forget that the customer still has to carefully …
The glue to any strong relationship is trust, be it between a parent and child, husband and wife, or a brand and its customers. Establish trust and an emotional connection, and you’ll build lifetime loyalty and an unbreakable bond. Executives from Geneva, Switzerland-based digital experience provider Jahia Solutions will go
While there isn’t any one magic solution to making business content go viral, you should be doing everything you can to create the most shareable content as possible. This includes incentivizing not only your team, but also your customers, to post it on their social networks.
11 entrepreneurs from Young Entrepreneur Council (YEC) explain best strategies for doing so without seeming overbearing
1. Create great content
If you create great content that resonates with your customers and also provides value to their friends and family members (such as a useful statistic, a fun video, actionable promotion, etc.), they will be much more likely to share it. People will share things that they think their network will enjoy and benefit from Read more…
Prior to the ISO certification, Google Drive has been certified as compliant with the SOC 2 and SOC 3 security standards for cloud computing.
BOSTON — HubSpot got a chance to see just how well its 10-year old marketing program worked this week. In July, the executive offices of the Cambridge, Mass.-based B2B Software-as-a-Service (SaaS) marketing automation and CRM company were hit with a scandal. It was a twist for a company that preaches inbound marketing.